In 2013, Nadia joined the marketing team at (RED) helping to produce their flagship events and digital presence. In 2014 Nadia proudly launched the EAT (RED) DRINK (RED) SAVE LIVES 10 day event hosted by Mario Batali (co-host of The Chew and owner of 26 restaurants) and Master Meat Purveyor, Pat LaFrieda, where more than 500 restaurants and food trucks in 120 cities offered special dishes and cocktails and give a portion of proceeds to The Global Fund to Fight AIDS, Tuberculosis and Malaria. Among the chefs involved: Wylie Dufresne (Alde); Matthew Lightner (Atera); April Bloomfield (The Spotted Pig); Amanda Freitag, a judge on Food Network's Chopped (Empire Diner); Cronut creator Dominique Ansel; and David Burke (David Burke at Bloomingdale's). Restaurants in L.A. include Pizzeria Mozza (co-owned by Batali), Katsuya and Mr. Chow.
(RED) was founded in 2006 by Bono and Bobby Shriver to get businesses and people involved in the fight against AIDS and has partnered with some of the worlds largest brands to raise over $300 Million Dollars - and 100% of that money goes to work on the ground.